More Than a Mailing List. Much More.
One contact database for every mailing list you build
Move beyond separate mailing lists. Organize every contact, build smarter audiences, and give every campaign a stronger starting point for leads and listing opportunities.
Build Your Mailing AudienceOne Contact Database. Every Mailing List You Need.
Wise Pelican’s Contacts gives you one place to manage the people you mail, instead of treating every mailing list as its own separate set of contacts.
Each person lives as a single contact in your database, and that contact can belong to multiple lists or Segments at the same time. Update their information once, and you can use that same contact across future campaigns.
Keep Each Contact in One Place
Bring contacts in from uploads, purchased lists, manual additions, or QR leads, while Contacts helps map fields and identify duplicates.
Organize Contacts Without Duplicating Them
One person can belong to multiple lists or Segments without creating another contact record.
Build Audiences From the Data You Already Have
Group contacts by criteria such as location, closing date, lead source, or mailing activity to create more relevant audiences.
Use Those Audiences Whenever You're Ready to Mail
Send a one-time campaign or connect the audience to Workflows for automated postcard follow-up.
Use Segments for audiences that change often. Use regular lists when you want a fixed group you can return to again and again.
Build Audiences That Update Themselves.
Create a Segment based on the criteria that matter to you. As contacts are added or their details change, Contacts keeps the audience current automatically.
Set the audience once. Contacts keeps it ready to mail.
Keep Duplicate Contacts Out of Your Database.
Contacts helps identify and merge duplicate records, keeping your database cleaner and reducing wasted mail.
Build Richer Contact Profiles for Better Targeting.
Contacts gives you more than names and addresses. Keep the information that helps you build more relevant audiences and follow-up.
Mailing + property addresses
Keep where someone receives mail separate from the property connected to them.
Closing dates + birthdays
Track important dates that can shape future follow-up.
Lead source + custom fields
Store the details that matter to your business and how you work.
Mailing + QR history
See how often someone has been mailed and when they have engaged.
Mailing preferences
Keep do-not-mail preferences attached to the contact so they are excluded from future mailings.
Better contact data gives you more ways to identify the right audience for your next lead or listing campaign.
Better Data. Better Targeting. More Opportunities.
Contacts helps you start with the right people, giving every campaign a stronger foundation for generating leads and uncovering listing opportunities.
Turn QR Scans Into New Contacts.
Your direct mail can do more than reach the people already in your database. It can help grow it too.
When someone scans the QR code on an eligible home valuation postcard and becomes a lead, that contact can flow directly into your Leads list in Contacts, ready for future follow-up.
Your mail doesn't just reach your database. It can create the next lead inside it.
See What Smarter Targeting Can Deliver With Wise Pelican
The right mailing list is only the beginning. See how real agents are turning targeted direct mail into measurable results.
How Wise Pelican Helped Bree Kruger Drive Agent Listings with Consistent Direct Mail
Bree Kruger - Great American Title
Biagio Lands 50 Listings & Earns $325K With Wise Pelican
Biagio Cerbelli - Assist-2-Sell
Ledeen Boosts Her Business with 14 Listings and a 660% Return Using Wise Pelican
Ledeen Hangen - Really One Group
Stop Rebuilding Lists. Start Building Audiences.
Keep your contacts organized once, then use them again and again across future campaigns.