Testimonials
Kim Spencer
Leading Edge Real Estate Group
“Love the quality of the postcards I’ve been using (which are generating results!) and the customer service from the Wise Pelican team. I’ve been a Realtor for 26 years and I believe they are the best of all I’ve utilized!! I get results in the market and they are the best at quick turnaround of customization!”
Chad and Jennifer Beasley
eXp Realty
“LOVE LOVE LOVE the quality of the postcards! We have used Wise Pelican for about 9 months to generate listing opportunities in our Real Estate market. We have been on so many listing appointments where the postcard we sent was sitting on the counter! When we have a question, we are able to chat or even talk by phone with a real person that knows how to solve our problem!“
Teresa Herraiz
Coldwell Banker Realty
“Love Wise Pelican, the editing is easy and the quality of postcards are great. I got several listings because of the marketing you guys have.“
Golden Letter Real Estate
$2.11
The Golden Letter is a powerful tool for real estate agents seeking to generate new listings by directly reaching out to homeowners. This personalized approach has a proven track record of prompting homeowners to consider selling their property.
Golden letters are simple yet effective. They typically include a brief, sincere message expressing your interest in purchasing their home or indicating that you have buyers looking in their area. By presenting a genuine interest, these letters encourage homeowners to initiate a conversation.
Using a golden letter real estate template streamlines the process, allowing you to customize and send letters to your target neighborhoods quickly. This method is especially effective in competitive markets where inventory is low and buyers are actively seeking new homes.
Real estate agents can enhance their prospecting efforts with golden letters by integrating them into a broader marketing strategy. When combined with automated home valuations, follow-up postcards, and market updates, golden letters can significantly increase your chances of securing new listings.
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Wise Pelican is completely free to sign up and start designing letters. No commitment!
Customize Letter Templates
Start Mailing Golden Letters!
We print, stuff, stamp, and mail your golden letters for you. You can mail letters in minutes
Personalized Letter Templates Customize Golden Letters in Your Browser
Our intuitive browser-based editor allows you to create customized golden letters without any downloads or complex software.
Choose from professionally designed real estate golden letter templates and add your branding, contact information, and a personalized message directly in your browser. Adjust fonts, include your signature, and tailor each letter to reflect your unique approach, ensuring your outreach resonates with homeowners.
Integrated Golden Letter Campaign Tracking
Know exactly when your golden letters reach homeowners with Wise Pelican’s campaign tracking tool. Our system lets you monitor each letter as it moves through the USPS, keeping you informed on delivery times—ideal for planning timely follow-ups.
Use Our List Builder or Upload Your Own List
Get your message in front of the right audience with our easy-to-use List Builder. Target specific neighborhoods, draw custom areas on a map, or set a radius around a key address—our tool adapts to your marketing needs.
You can also upload your own lists, manage “do not mail” preferences, and be confident that every address is up to date with the USPS National Change of Address database. This ensures your golden letters reach homeowners, even if they’ve recently moved.
Automated Home Valuation & Golden Letters
Increase engagement by sending a free home valuation postcard. Our automated home valuation postcards let you add a unique QR code, allowing homeowners to receive an instant estimate of their property’s value with a simple scan.
You’ll be notified immediately when someone requests a valuation, providing you with hot leads ready for follow-up.
A Marketing Solution Built for REALTORS
Express Editor
Quickly customize postcard templates, upload images, adjust colors, and load MLS data—no design skills needed.
MLS Integration
Select listings and instantly fill postcards with MLS photos and details, covering 95% of all listings.
Automated Seller Valuation
Track potential leads with postcards that notify you instantly when scanned for timely follow-up.
Mailing List Pro
Use advanced filters for targeted mailings, see turnover rates, and find high-potential areas for max impact.
Subscription Plans
Maximize campaign effectiveness with four mailing plans to optimize mailing performance and unlock savings
No Minimum Orders
Enjoy free standard shipping with no minimums—mail any quantity, anytime, without extra costs.
Explore Our Full Range of Real Estate Letters
Frequently Asked Questions
What is a golden letter in real estate, and how can it help my business?
A golden letter is a personalized letter sent directly to homeowners expressing interest in their property. It’s a proven prospecting method that can generate new listings by encouraging homeowners to consider selling. By reaching out directly, you can uncover potential sellers who might not be actively listing their home but are open to the idea.
Why should I use a golden letter instead of other types of mailers?
Golden letters offer a personal touch that stands out from standard marketing materials. They demonstrate genuine interest and can prompt higher response rates from homeowners. Unlike generic advertisements, golden letters create a sense of exclusivity and personal connection, making them an effective way to generate quality leads.
When is the best time to send golden letters to homeowners?
Golden letters can be effective year-round but are especially impactful in markets with low inventory. Sending them when you have buyers interested in specific neighborhoods increases your chances of matching buyers with willing sellers. They’re also useful during seasonal shifts when homeowners may be more open to considering a move.
How can golden letters help me generate leads?
By directly contacting homeowners, golden letters open the door to conversations with potential sellers. Including a call to action, such as a request to contact you or a link to a free home valuation, encourages homeowners to respond. This direct engagement provides you with qualified leads interested in selling their homes.
Can I customize the golden letters with my branding and contact info?
Yes. Wise Pelican’s browser-based editor allows you to add your logo, colors, headshot, and contact information, so every letter reflects your brand and personal touch. Customizing your golden letters helps you make a strong impression and enhances the effectiveness of your outreach.
How does Wise Pelican help me track the delivery of my golden letters?
Our integrated mail campaign tracking tool lets you see when your letters are delivered so you can plan follow-ups accordingly. This real-time tracking provides transparency and helps you stay in control of your marketing efforts, ensuring you reach out to prospects at the optimal time.
Does Wise Pelican provide mailing lists for my golden letters?
Yes!
Our List Builder tool lets you create targeted mailing lists based on a radius around an address, specific subdivisions, or custom-drawn areas. You can also upload your own mailing list to reach your sphere of influence or specific farm areas, ensuring your letters reach the right homeowners.
How does Wise Pelican ensure my letters reach the right recipients?
We update all mailing lists with the USPS National Change of Address database, ensuring your letters reach homeowners even if they’ve recently moved. This maximizes the impact of your marketing by reducing undeliverable mail and keeping your outreach current.
What support does Wise Pelican offer to help me with my marketing?
We provide a full range of resources, including live chat support from 6am to 8pm MST, free webinars, and responsive customer service. Our team is dedicated to helping you make the most of your marketing efforts and is available to assist you every step of the way.
How do I create an account with Wise Pelican?
Simply go to our website and sign up for free. No credit card is required, and once registered, you can start designing and sending your golden letters right away. It’s quick and easy to get started on enhancing your real estate marketing with personalized golden letters.
Ready to get started?
Once in the system, you’ll be able to chat with us and get any additional questions answered.
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