Call

Email

Chat

User Login

Knowledge Base

480-702-1600

$4K Saved and Smarter Postcard Marketing with Wise Pelican

Nicole Stotelmyer case study banner.

The Agent

  • Name: Nicole Stotelmyer
  • Brokerage: Exit Success Realty
  • Location: Martinsburg, West Virginia
  • Marketing Focus: Community engagement, agent branding, and neighborhood farming

 

👋 Meet Nicole Stotelmyer

Since switching to Wise Pelican, Exit Success Realty has saved nearly $4,000 on mailings, boosted agent visibility, and turned postcards into real listings and closings.

Behind that success is Nicole Stotelmyer, the Director of Marketing, who oversees strategy for 26 agents in Martinsburg, West Virginia. She manages a full marketing mix—from digital ads and print campaigns to social media, streaming, and community events—but when it comes to local visibility, Wise Pelican’s postcards have proven to deliver the biggest impact.

 

🧩 The Challenge

Before Wise Pelican, Exit Success Realty relied on another vendor for postcard mailings. The process was clunky, the design tools were difficult to use, and the quality didn’t match the brokerage’s professional image. Nicole wanted a postcard solution that was both cost-effective and easy to manage while delivering the polished look their agents deserved.

A banner that showcases a laptop and the effectiveness of the Express Editor.

“We’ve saved almost $4,000 on postcard mailings since switching to Wise Pelican—and the quality is better, too. That’s a win-win.”

Nicole Stotelmyer, Exit Success Realty

♟️ The Wise Pelican Strategy

Nicole developed a consistent, results-driven approach to help agents stay visible and win more listings. Every time an agent closes a property, the brokerage sends out 100 postcards to the surrounding one-mile radius, promoting the agent’s success within that neighborhood.

Using Wise Pelican’s 🚀 Express Editor, Nicole can easily customize each postcard with the agent’s branding and listing details. The oversized postcard designs stand out in the mailbox, ensuring local homeowners take notice. Plus, Wise Pelican’s address verification prevents wasted marketing spend by automatically reimbursing undeliverable mail. Combined with powerful mailing list tools that target specific neighborhoods, this strategy keeps every campaign precise, professional, and cost-effective.

🎉 The Results

Switching to Wise Pelican has paid off in both savings and success:

  • 💰 $4,000 saved in postcard mailings within a few months
  • 📬 10–15 postcard campaigns sent each month for consistent exposure
  • ☎️ Agents receiving direct calls from homeowners after seeing their postcards
  • 🏡 More listings and recruits, as the brokerage’s local visibility continues to grow
A person holding an Exit Realty just sold postcard.

“The postcards are bigger than your traditional ones, so they really get noticed. Even if someone doesn’t keep it, they still see our information—and that’s priceless”

Nicole Stotelmyer, Exit Success Realty

These results go beyond numbers. The postcards have helped agents win listings, maintain relationships with homeowners, and build a recognizable community presence that keeps Exit Success top of mind.

🛠️ Wise Pelican in Action

Nicole credits Wise Pelican with making professional postcard marketing simple and efficient.

  • The oversized postcards stand out in the mailbox and get noticed—even when recipients don’t keep them, the brand sticks.
  • The mailing list tools ensure hyper-local targeting and eliminate wasted spend.
  • Customer support is responsive and reliable, helping Nicole resolve questions quickly.
A laptop on an office desk showing a real estate mailing list on screen.

“Since switching to Wise Pelican, we’ve been sending 10 to 15 postcard campaigns every month, helping our agents market themselves and attract new business.”

Nicole Stotelmyer, Exit Success Realty

✅ Build Your Own Success Like Exit Success Realty

Exit Success Realty’s experience shows how even small-market teams can scale smartly with consistent, high-quality direct mail. Wise Pelican helps brokerages and agents maintain visibility, generate leads, and maximize ROI—all while saving time and money.

Whether you’re running a full team or managing your own listings, Wise Pelican makes it simple to market professionally, stay consistent, and grow your business.

Related Studies

Biagio Lands 50 Listings & Earns $325K With Wise Pelican

Biagio Lands 50 Listings & Earns $325K With Wise Pelican

🧩 The Challenge For Biagio, the issue wasn’t marketing theory—it was execution.His team believed in postcards. But doing it through USPS Every Door Direct Mail created more stress than success. Deliverability was inconsistent, and the process was clunky and manual....

Users
Users
TrustPilot
4.6 Stars | 172 Reviews
Google Reviews
4.8 Stars | 477 Reviews
A+ BBB Accredited
A+ BBB Accredited
let’s work together

Ready to get started?

These Companies Have Seen Results With Wise Pelican

Whether it’s a 100% Response Rate or a 330% ROI, the Case Studies below demonstrate how postcards are a great way to generate leads and sales.

How Wise Pelican Helped Bree Kruger Drive Agent Listings with Consistent Direct Mail

How Wise Pelican Helped Bree Kruger Drive Agent Listings with Consistent Direct Mail

Bree Kruger - Great American Title

Biagio Lands 50 Listings & Earns $325K With Wise Pelican

Biagio Lands 50 Listings & Earns $325K With Wise Pelican

Biagio Cerbelli - Assist-2-Sell

Ledeen Boosts Her Business with 14 Listings and a 660% Return Using Wise Pelican

Ledeen Boosts Her Business with 14 Listings and a 660% Return Using Wise Pelican

Ledeen Hangen - Realty One Group

Frequently Asked Questions

What does the postcard price include?

We take care of the entire dircet mail process from start to finish. Our postcard pricing includes printing your postcards on high-quality materials, stamping them, and mailing them to your targeted list.

Simply pick a professional design you like most, and your business information, and start mailing.

Am I responsible for mailing the letters?

No, we take care of the entire mailing process for you. From printing to stamping and mailing, we handle everything to ensure your postcards reach your targeted audience every single time. 

Can I have all of the letters mailed to me?

Yes, we can send all the printed letters directly to you if you prefer to distribute them yourself.

Can I track the delivery of my letters?

Yes, we provide tracking options to give you peace of mind and proof of delivery for your mailings.

How quickly can I get my letters mailed out?

Once you finalize your design and letter, we can have your letters printed and mailed within 2-3 business days.

Do you provide mailing lists?

Yes we do! You can create a custom mailing list based on the radius around an address, by selecting subdivisions, or by drawing a polygon on a map. The price for each address is 10¢.

Access the tool by clicking here.

How do I get started?

Simply sign up for free, choose a template or upload your design, and we’ll take care of the rest. It’s quick and easy to get started with Wise Pelican.