Real Estate Marketing Tips

The Biggest No-Nos in a Direct Marketing Strategy

The Biggest No-Nos in a Direct Marketing Strategy

Often times, knowing what not to do is more valuable than knowing what to do when it comes to direct mail. In ...
Does Every Door Direct Mail (EDDM) Make Sense for Real Estate Agents?

Does Every Door Direct Mail (EDDM) Make Sense for Real Estate Agents?

Every Door Direct Mail is a popular direct mail service provided by the United States Postal Service, which ...
Top 5 Reasons Real Estate Agents Should Use Direct Mail

Top 5 Reasons Real Estate Agents Should Use Direct Mail

It doesn’t matter if you just started your real estate career, or if you are a seasoned 15-year veteran, there’s ...
The Keys to Being Successful with Direct Mail

The Keys to Being Successful with Direct Mail

Every time someone checks their mailbox, they will receive direct mail. Whether it’s in the form of a postcard, a ...
Why Direct Mail is An Important Part Of a Real Estate Marketing Strategy (In Addition to Email)

Why Direct Mail is An Important Part Of a Real Estate Marketing Strategy (In Addition to Email)

So many real estate teams and agents are eager to place most of their theoretical eggs in the email marketing ...
How Print-on-Demand Direct Mail is Changing How Businesses Do Marketing

How Print-on-Demand Direct Mail is Changing How Businesses Do Marketing

Compared to the Printing Press pictured above, the ability to share information with people has improved ...
The Keys to Split-Testing Direct Marketing Campaigns

The Keys to Split-Testing Direct Marketing Campaigns

One of the biggest challenges real estate agents and marketing teams face is: How do we know if our campaigns ...
Consistency Is the Most Important Part of Your Direct Mail Strategy

Consistency Is the Most Important Part of Your Direct Mail Strategy

Consistency is Key for Direct Mail Campaigns Many real estate agents get into the real estate business because ...
Direct Mail is Best Used for Obtaining Listings

Direct Mail is Best Used for Obtaining Listings

Why don’t we use direct mail to obtain real estate buyers? Every day, realtors who are interested in converting ...