Breaking Through a Competitive Market
Real estate is more than just who you know—it’s about standing out. Lia faced the challenge of building her business in two different markets, knowing that clients have plenty of options. Wise Pelican’s targeted postcards helped her cut through the noise, offering a tangible and lasting way to connect with potential buyers and sellers.
Quality and Variety That Make an Impact
Lia was drawn to Wise Pelican for its unmatched quality, larger card sizes, and an extensive selection of templates tailored to different seasons, holidays, and market trends. Whether it’s a July 4th campaign or a pet-friendly design, the versatility of Wise Pelican’s offerings ensures she always has the perfect postcard to send.

Building Client Connections with Personalization
By consistently sending out direct mail, Lia has strengthened relationships with past clients and even engaged her own family in spreading the word. Her mother, a proud supporter, eagerly hands out Lia’s postcards to friends, proving that a well-designed mailer can have a ripple effect beyond its intended audience.

Unlock More Leads with Wise Pelican
Lia Guerrero’s success highlights the lasting power of direct mail in real estate marketing. Whether you’re growing your business in one market or multiple, Wise Pelican’s high-quality, customizable postcards can help you reach the right audience, generate leads, and stay top-of-mind with clients. Create a free account today and explore the possibilities.
Lia’s Direct Mail Marketing Success
- 🌟 Multi-Market Growth – Expanded across Washington and Texas using consistent postcard campaigns.
- ✉️ 3 Leads from Direct Mail – Gained new clients and revived past connections through customizable postcards.
- 🎨 Template Variety That Stands Out – Used seasonal and themed postcard designs to stay relevant year-round.
- 👪 Ripple Effect Marketing – Even family and friends help distribute her mailers—amplifying reach beyond the mailbox.