Heather Brooks Elevates Her Real Estate Marketing with Wise Pelican’s Targeted Approach

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Heather Brooks, a seasoned real estate professional with Giving Tree Realty, has been serving North and South Carolina since 2004. From securing her first listing under extraordinary circumstances to mastering both buyer and seller marketing strategies, Heather has always focused on innovation. By incorporating Wise Pelican’s professional-grade postcards into her marketing approach, she has optimized her direct mail strategy, maximizing impact while keeping costs low.

Precision Marketing for Higher Engagement

Heather has found that targeted, information-driven postcards yield better results than generic eye-catching designs. Whether promoting listings, sharing property valuations, or providing neighborhood insights, her Wise Pelican mailers generate strong engagement and tangible results.

Three real estate postcards showing the variety of different templates to choose from.

Cost-Effective Direct Mail with Maximum ROI

Heather recently adopted Wise Pelican’s subscription service, instantly recognizing the value in savings and efficiency. With mailing costs as low as $125 per campaign and commissions ranging from $4,500 to $6,500 per transaction, her return on investment has reached an impressive 43x. By strategically targeting the right audience, she ensures every dollar spent on marketing delivers measurable results.

Combining Traditional and Modern Strategies

While Heather still values the personal touch of handwritten notes, she leverages Wise Pelican’s high-quality postcards to reach a larger audience with consistency and professionalism. This hybrid approach ensures she stays top-of-mind with potential clients across both of her markets.

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Scale Your Real Estate Success with Wise Pelican

Heather Brooks’ results-driven approach demonstrates the power of precision marketing. Whether you’re refining your outreach or optimizing costs, Wise Pelican’s customizable postcard solutions help agents like Heather generate leads and boost ROI. Sign up for a free account today and start creating high-impact direct mail campaigns that convert.

See Heather’s Success With Wise Pelican

  • 🎯 43x ROI Achieved – Earned up to $6,500 per transaction on campaigns costing as little as $125.
  • 🗺️ Precision Targeting that Converts – Used targeted direct mail postcards to deliver listing updates, valuations, and neighborhood insights.
  • 💡 Smart Subscription Strategy – Maximized value with Wise Pelican’s subscription service for consistent outreach and cost savings.
  • ✍️ Hybrid Marketing Approach – Combined handwritten notes with professional postcards to build trust across two markets.

Wise Pelican postcards are professional, impactful, and have already paid for themselves after my first three campaigns.

Heather Brooks
Giving Tree Realty

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Whether it’s a 100% Response Rate or a 330% ROI, the Case Studies below demonstrate how postcards are a great way to generate leads and sales.

Why JoAnn Barrett Tells Every Agent: “Just Give It Six Months”

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Postcards That Perform: 330% ROI in a Competitive Market

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Frequently Asked Questions

What does the postcard price include?

We take care of the entire dircet mail process from start to finish. Our postcard pricing includes printing your postcards on high-quality materials, stamping them, and mailing them to your targeted list.

Simply pick a professional design you like most, and your business information, and start mailing.

Am I responsible for mailing the letters?

No, we take care of the entire mailing process for you. From printing to stamping and mailing, we handle everything to ensure your postcards reach your targeted audience every single time. 

Can I have all of the letters mailed to me?

Yes, we can send all the printed letters directly to you if you prefer to distribute them yourself.

Can I track the delivery of my letters?

Yes, we provide tracking options to give you peace of mind and proof of delivery for your mailings.

How quickly can I get my letters mailed out?

Once you finalize your design and letter, we can have your letters printed and mailed within 2-3 business days.

Do you provide mailing lists?

Yes we do! You can create a custom mailing list based on the radius around an address, by selecting subdivisions, or by drawing a polygon on a map. The price for each address is 10¢.

Access the tool by clicking here.

How do I get started?

Simply sign up for free, choose a template or upload your design, and we’ll take care of the rest. It’s quick and easy to get started with Wise Pelican.